Celebrating Young inspiring entrepreneur – Samson Abioye, Co – founder Pass.ng
Abioye Samson Co-founded Pass.ng in 2013 as an undergraduate of Ladoke Akintola University of technology in order to reduce the massive failure rate witnessed in the nation’s national exam. Pass.ng web and mobile application which is now being used by over 250,000 students nationwide helps them prepare ahead of Nigeria’s most important examinations like JAMB, WAEC among others.
The Platform simulates the exam electronically, tracks students’ progress and performance, fully mobile, available offline and also offers scholarship to best performing students. Samson is an award winning software developer. In 2016, he batched an award from the University of Cape town in conjunction with MTN Entrepreneurship challenge as one of the youngest top 3 Entrepreneurs in Africa. He’s passionate about youth development and technology.
Here are some excerpts from our interview with Samson:
1) How did you start pass NG?
The idea of creating an exam preparatory (then Jamb-cbt.com) came after a friend of mine failed his JAMB examination 4 times. I thought there should be a way to help students prepare for such major exams using technology.
I co-founded Pass.ng with my Co-founders Abayomi Akanji, Oluyemi Imole and Adebagbo Joshua during our undergraduate days where we attended Ladoke Akintola University of technology (LAUTECH) Ogbomosho. Being a computer engineering student, I have always thought of ways to leverage technology to solve our everyday problems. The statistics available shows the massive failure rate experience in our national examinations. For instance, about 70% of students who sits for JAMB fail every year, thats over 1 million students.
2) What was the top 3 greatest challenges and how was it solved when starting this business?
Firstly, during our take-off stage in 2014 when the first version of our mobile app was deployed online, some of our target audience couldn’t afford the cost of data to access the internet. So while marketing the product, I had to give some students money to buy data on their phone to enable them download our mobile app online, it wasn’t funny then. Thankfully now with our collaboration with Facebook and Airtel, students can now access out platform free of data charges.
Secondly access to data: being an e-testing platform we’d be needing data of students preparing for such exams and also the needed resources to make available on our platform. It was hard getting this information as there is a lot of bureaucracy built around it.
Lastly, one of the challenges was parental/cultural attitudes of parents to technology. Some of the parents found it hard to believe their children can study for exams using their mobile phone. Most times the custom is to seize their child’s phone when exams is drawing near. Since our platform is fully mobile, students had some difficulties convincing their parents that the phone can be equally or even a better tool to prepare for their exams. Their attitudes is beginning to change however due to sensitization from us and outstanding performance of those who used our Platform. Now parents even register their child on www.pass.ng.
3) What are the top 3 advice that every entrepreneur needs to succeed?
4) What is your advice for kids and young adults?
My advice for kids is for them to discover what their passion is. One of the simplest way to do this is to try different things at random. if A doesn’t fit you try B, before long, you’d discover what you are caught out for. I’d advise young undergraduates to as well learn a major skill especially in the computing/ digital field since there is so much opportunity in it, that’s the future.
5) Where do you see your business in the next 5 – 10 years?
Firstly i see us providing enough exam preparatory and e-testing resources for all Major Exams in Nigeria including the professional exams. Afterwards extend our services to West-Africa since we share many similarities and then the whole of Africa.